Monitoring your website's performance shouldn't be a chore but a necessity. After all, how else will you know how to serve your audience better - and acquire new ones - if you don't know how they get to you, what they do on your site and who they are? Google Analytics is a tool that does all that, but despite its sophistication, your account can be suspended for invalid activity.
This is the one thing that you have to avoid because the process of reinstating your account may take a while. That said, how can you detect invalid activity?
Before answering the question, here are some terms that you need to familiarize yourself with as they will appear throughout the rest of this post:
clicks from one country but less pageviews. Google operates on the belief that if a user clicked on an ad, they are interested in what it has to say. So, if the pageviews are really low, that sends a wrong signal to Google and causes them to think that something fishy is happening.So, make sure to check your AdSense performance regularly so you can spot discrepancies and address them as soon as possible before Google decides to suspend your account.
This is the one thing that you have to avoid because the process of reinstating your account may take a while. That said, how can you detect invalid activity?
Before answering the question, here are some terms that you need to familiarize yourself with as they will appear throughout the rest of this post:
clicks from one country but less pageviews. Google operates on the belief that if a user clicked on an ad, they are interested in what it has to say. So, if the pageviews are really low, that sends a wrong signal to Google and causes them to think that something fishy is happening.So, make sure to check your AdSense performance regularly so you can spot discrepancies and address them as soon as possible before Google decides to suspend your account.
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